In a world where the competition is cut throat and technology allows a lot of coy-cat strategies, a good brand is what sets you apart. It’s not just about creating a website, it’s about branding yourself to help communicate your “why”. If you don’t have a reason for customers to come to you, then are you really in business?
They helped me to clearly define and communicate my USP to my potential clients setting myself apart from my competitors.
David worked in the business analysis and consulting sector for 5 years working closely with SMEs helping them formulate and implement strategies for growth. From his experience David has come to understand what the benefits of good brand development are especially in an ever increasingly competitive world.
Raphael is creative and multi-talented finance and multimedia designer skilled in finance, marketing, multimedia (photography,video and audio) and print design. Passionate and inventive creator of innovative marketing strategies and campaigns; accustomed to performing in deadline-driven environments with an emphasis on working within budget requirements.
Nick is a software developer by profession with 5 years of experience in fullstack software development using different frameworks, mostly PHP and Javascript. He is also a certified mobile developer in Android with about 5 years of experience in that field. He is the tech lead in our app development projects. When it comes to writing code, he is our guru.
Brian is our backend engineer. He specialises in designing and building the backend systems that our applications run on. He has 5+ years of experience with languages such as C# and JavaScript, and has worked with frameworks such as .NET. He also handles maintenance of our databases and servers.
In design, there is no such thing as “rules”. There is, however, common sense.
Greenhouse Mall, along Ngong Road,
4th floor Suite 10
Nairobi, Kenya
Alternatively, email us on info@causam.co.ke.
Causam Company started out as a result of a lack of proper brand development strategies among local SMEs that would allow them to have a slightly greater competitive advantage especially in a very competitive world as we have today. We understand the benefits that a good brand development strategy can bring to a business. Having worked with different SMEs for 2 years, our managing partners realized that these organizations lack sufficient brand development strategies that were aligned to their values and strategic goals. These organizations we not using branding to help communicate their USPs. In summary, SMEs where able to answer the question, “Why choose you?” but did not have the right elements or communication channels to help communicate this answer.
